Who we are

We are Alberta Gaming, Liquor & Cannabis.

Mission, vision, values

Mission

Ensuring responsible gaming, liquor and cannabis choices for the benefit of Albertans.

Vision

Driven by a balanced approach, AGLC will be a leader in creating gaming, liquor and cannabis experiences trusted by Albertans.

Values

We are committed to operating according to the following values:

  • Integrity - We play by the rules, do the right thing and do what we say we’ll do.
  • Respect - We create an environment where each individual is valued and heard, and celebrate the diversity that makes us stronger.
  • Collaboration - Together we are better. Working as a team and with our partners we achieve extraordinary results.
  • Innovation - We imagine the possibilities. We challenge ourselves to look beyond what is to what can be.
  • Excellence - We are all leaders. We work with passion, pride and purpose and own our part in the success of the team.

Strategic directions

  • Responsible Growth - We will responsibly generate and grow revenue for the benefit of Albertans.
  • Effective Regulation - We will ensure a relevant and balanced regulatory environment that manages risk and allows gaming, liquor and cannabis businesses to operate efficiently. 
  • Culture of Moderation - We will foster a culture of moderation by promoting responsible gaming experiences and responsible liquor and cannabis consumption. 
  • Organizational Strength - We will increase employee engagement and improve the technology and processes we use to serve Albertans.